Email is highly measurable, and permission based with a higher ROI than most social environments. Automation keeps engagement and conversion working. Are you monetizeing your product catalogue through email?
Client
Asssorted
Strategy
responsive_mobile
personas - segmentation - clicks
attract - engage - connect
Share
Email is permission based direct to customer mobile ready.
Email metrics matter! Lead generation and opt-in tools can build a customer base. Understanding your customer type just as important. Customer personas and segmentation will build higher conversion rates. Are you responsive?