Our strategy and thoughtful innovation launched this US based eCommerce Startup combining strong UX experiences with exceptional UI interface designs. Purposeful transactional experiences were a significant factor in consumer confidence, and loyalty to this new brand in the homecare vertical. We made conversions easy, and sales went 10X in 12 months with the launch of our ecommerce platform. Return customers accounted for 20% of transactions online. Integration and automation into Amazon and other partners diversified our customer exposure and drove sales into this successful model.
Utilized significant PPC marketing strategy as a driver of traffic for the product launch focusing on market exposure and customer acquisition, capturing market share with a low transaction cost. One of the largest online providers of Home Medical Equipment and Home Medical Supplies in the US market at the time. Managed all technology, channel marketing, ecommerce application development, UX UI prototyping, creative delivery and ongoing innovation. Secondary and partner programs led to multiple brands and partnerships in the US Market.